The Sales Assessment is appropriate for companies that have been selling their product or service offering and there is a desire to do better. The Sales Assessment will help you improve your sales execution by analyzing the potential changes that can make your sales strategy and execution more efficient and productive.
Symptoms may be flat or declining sales, poor performance to plan, increasing sales cycle length and decreasing close ratios. Performance may have declined due to leadership issues. Sales process implementation may be spotty, or it may not reflect changes in the products, services, & markets. Compelling events can be the departure of a key sales executive, a missed plan or the unexpected loss of major deals.
To achieve significant improvement in sales, you need an objective assessment of your current sales and sales management processes as well as the support activities from the other departments that impact sales.
All major areas affecting sales are examined, including sales process, value propositions, sales organization structure, positioning, pipeline quality and adequacy, sales resource quality, marketing program effectiveness, new product introduction process, target market focus, team chemistry, customer support, infrastructure, etc.
For a description of the Growth Process Group Sales Assessment service, click here.