Upcoming Speaking Engagements:
December 14, 2011, “Cloud Computing-Selling & Marketing SaaS to the Enterprise”, Business Marketing Association, info at http://norcalbma.org/events/
February 28 & 29, 2012, “SaaS Selling Models” Softletter's SaaS University Seminar- Austin, Texas, info & registration at http://www.saasuniversity.com/
April 18 – May 23, 2012, “Selling & Marketing Software as a Service (SaaS) to the Enterprise”, a 6 session course, at Stanford, Continuing Studies Program, info & register at https://continuingstudies.stanford.edu/courses/course.php?cid=20101_BUS%20105#
For more information about upcoming speaking engagements, click here
Previous Speaking Engagements:
“Business Models and Acquiring First Customers”, Deep Dive Silicon Valley program for visiting Russian entrepreneurs.
"SaaS Selling Models", Softletter's SaaS University Seminar- Boston, Washington DC, Dallas
"Customer Acquisition", Stanford Alumni Entrepreneur Boot camp, Stanford Graduate School of Business
“Acquiring Customers” keynote at the ASTIA Doing It Right conference, November, 2009.
“Selling SaaS” discussion and executive panel at TiEcon 2009
"Developing Value Propositions and Pricing Models", a 6 week course, Stanford Continuing Studies Program
“Closing the Sale”, Astia Tech Track Panel, San Francisco
“Software-Value, Pricing & Revenue Recognition for License, Hosted , Subscription and On-Demand Models”, KPMG Seminar, Palo Alto
“Sales Management Excellence Workshop”, Stanford Continuing Studies Program
"Selling & Marketing Software as a Service (SaaS) to the Enterprise", a 6 week course, Stanford Continuing Studies Program
“Clean Energy Entrepreneurs' Forum-Corporate Investments in Clean Energy”, FountainBlue Clean Energy Entrepreneurs' Forum
“Getting Your First Customers-2007 Entrepreneurship Conference”, Stanford Graduate School of Business
“Clean Energy Entrepreneurs' Forum-Investment Trends in Clean Energy”, FountainBlue Clean Energy Entrepreneurs' Forum
“Achieving Funding Milestones” FinancingPartners- Behind the Numbers Seminar
“Customer Development Process”, An evening with Steve Blank - hosted by Growth Process Group and Thoits, Love, Hershberger & McLean
"Acquiring Your First Reference Customers”, SoftwareCEO Webinar Series
“Are You Really Ready To Scale Your Revenue?” Growth Process Group Interactive Forum Series
“Maximizing Value and ROI”, SVAMA Seminar Series
“Pricing Essentials”, Silicon Valley American Marketing Association Professional Certified Marketer Program
“Moving From Vision to Revenue”, The Enterprise Network (TEN) Seminar
“Business-to-Business Lead Generation Summit”, Marketing Sherpa
“Building an Early Stage Sales Force, ”Stanford Business School Entrepreneurship Conference
"Developing Great Value Propositions", Financing Partners Deal Symposium
"Planning for Marketing in a Start Up", Technology Venture Corp Seminar Series
"Planning and Executing Revenue Growth", Financing Partners Seminar
"Acquiring Reference Customers", Financing Partners Deal Symposium
"Value Propositions & Pricing Workshop", Silicon Valley American Marketing Association
"Sales Management Panel", Stanford Business School Entrepreneurship Club
"Entering a New Market: Acquiring Your First Big Customers", a 5 week course, Stanford Continuing Studies Program
"Closing The Deal", The Deal Conference
"Hiring, Motivating and Managing Your Sales Team", SDF
"Sales & Marketing for Hosted Solutions", SDF ASP SIG
"Acquiring Your First Big Customers", Forum for Women Entrepreneurs
"Planning for Sales & Marketing in a Start Up", Software Development Forum
"Achieving Competitive Advantage through Sales Management Excellence", Association for Corporate Growth
"Creating and Managing Revenue Growth in B2B Startups", Stanford Continuing Studies Program
"Creative Sales Compensation", Software Success VP Sales Forum
Stanford Business School visiting lecturer
UCLA Anderson School of Business: Knapp International Venture Forum
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"Selling & Marketing SaaS to the Enterprise" to be offered at Stanford as a six session course for executives & professionals. Classes begin April 18, 2012 and conclude May 23, 2012.